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TOUS

The Almost Perfect Gift

The Challenge

A holiday campaign that only TOUS could make.

Disciplines

Advertising.

Client

TOUS.

Date

Nov. 2019

Emma Roberts takes us on a musical holiday journey through the trials of creating the perfect gift.

All the action unfolds with a song that celebrates the joy of giving and TOUS's  unique packaging. For almost 100 years, TOUS has been giving joy inside its famous round boxes and this campaign doesn't take itself too seriously.You don't have to worry about wrapping a gift perfectly, what matters is what's inside. The campaign is an ode to Christmas: happiness, family, snow, lights, a catchy song and of course badly wrapped gifts.

 

BimboY ahora Qé!

Toys “R” UsPlaying is a gift