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San Miguel


The Challenge

Inviting people to discover and try all the different styles and flavors in the San Miguel portfolio.




San Miguel .


July 2019

San Miguel presents “cerveceros inquietos” 

San Miguel has a wide variety for all beer tastes and they are proud to share them all. For the first time, the brand is launching a campaign that includes their entire portfolio and raises a glass to “cerceveros inquietos”. Those of us who never stop exploring, trying, testing and enjoying life with a cold beer.

The film features San Miguel Especial, Manila de San Miguel, Selecta de San Miguel and San Miguel 0,0. 


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Kraft HeinzTómate la vida como un tomate